Adding Color to Your Apartment

You've signed the lease and hauled the last box through the door. You're moved in. Now you have to make your apartment look like home. From pictures to plants to creative furniture, a lot of things will give your apartment a personal touch. But look at those white walls: can you do anything about them? [...]

BREAKING: GM Pulls Ads from Facebook

On Tuesday, General Motors pulled its ads from Facebook. The auto giant had a $10 million ad buy on the site, a tiny fraction of GM's $4 billion global ad budget; but after determining their ads had little impact, they walked away from paid Facebook advertising. GM will continue to promote its products on Facebook [...]

BREAKING: Google is Learning How to Think Like You

Type 'Queen' into Google. Are you looking for information on the rock band? The Queen of England? The novel by Alex Haley? The street in Toronto? You know the answer, but to Google, 'Queen' has equal value wherever it appears. But thanks to a new feature called Google Knowledge Graph, that's about to change. Knowledge [...]

Google Places Debuts New Features

If your business has multiple locations, some new Google Places features will be music to your ears. The changes are designed to simplify the upload and management processes. With the new tools, you can: – Edit several listings at once – Search your listings, filtering by specific information or listings with errors – Upload new [...]

BREAKING: 4 Walls Wins ‘Most Innovative Company’ at APTS MVP Awards

4 Walls is honored to announce that we were awarded 'Most Innovative Company' at this month's APTS MVP Awards. APTS stands for Apartment Professionals Total Source — an online magazine for everyone in the multifamily industry, from service personnel to management. We thank our peers for selecting us among strong competition, and we look forward [...]

Reputation Management Analytics: The Respage Difference

For the past two months, we've studied every social media comment and mention for clients that use our moderation services. That's over 3,500 comments, and they've taught us a few things. First, preliminary numbers confirm that social media isn't a big source of leads, with them making up only 3.6% of comments and mentions. But [...]

Employee Spotlight: Meet Jamie Steinheiser

Name: Jamie Steinheiser Position: Sales How long have you been with 4Walls? March 2011 What’s a typical day like for you? Prospecting for companies who might benefit from our services, demonstrating our products and discussing how we can help properties retain residents and generate leads from social media and Internet marketing. What’s the best thing [...]

Introducing Respage Express

Got the hang of social media, but need a helping hand? Try Respage Express, our self-service tool. It lets you post social media updates, monitor multiple accounts, manage your reputation and perform analytics, all from our easy-to-use content management system. Check out the slides below to learn more about how Respage Express can help you: [...]

Highpoint at Quincy: Luxury Apartment Living in Quincy, MA

Highpoint at Quincy is a 75-acre master planned community in Quincy, Massachusetts. Located just minutes from 193, Crown Colony, and State Street South, Highpoint offers convenient access to the best of Boston. Highpoint's community amenities include a large clubhouse, health and fitness facility, business center, media room, swimming pool, and tennis courts, along with a [...]

Respage Survey Reveals Most Multifamily Social Media Engagement Is ‘Transactional’

One of Respage's great features is its hand-scored reputation management system. For two months, Respage has categorized over 3500 social media comments and mentions for its clients using our content moderation services. After crunching the numbers, we've discovered that most social media mentions in the multifamily industry are neither positive nor negative. They're 'transactional.' Want [...]

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