New LinkedIn Connectivity Tools Strengthen Your Network

After announcing substantial third quarter growth, LinkedIn is unveiling new connectivity tools that herald the site's arrival in social media's major leagues.

Companies can now post status updates on their LinkedIn pages. Similar to Facebook updates, these can be news, product information or links to relevant articles – anything the company wants its network to know. This creates a vital, real-time flow of information on a site devoted to corporate networking.

LinkedIn has also introduced a Group Statistics dashboard that allows administrators to track group demographics, member location, and week-by-week growth. The tool, a clear infographic display, allows businesses to target social media campaigns and judge their success.

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